TBWA London to take lead role on $100m global Aquafresh account
Omnicom-owned TBWA Worldwide has won GlaxoSmithKline’s $100m Aquafresh toothpaste creative account from WPP’s Grey and is set to manage the account from London. GSK is one of Grey’s biggest global...
View ArticleWill M&C Saatchi take Etihad to Manhattan?
M&C Saatchi executives have been grumbling into their cappuccinos for years about losing the British Airways account to Bartle Bogle Hegarty. BA was the account that made M&C pssible (or gave...
View Article£100m Asda set to be the big UK pitch of 2013
We should be grateful for retail advertisers in the UK – they’re not usually part of a huge international business so they review their ad accounts quite regularly while the rest of the world tends to...
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